E*Trade Adds Crypto Trading; CFTC Proposes Collateral Rules
E*Trade, Morgan Stanley’s retail brokerage, will add crypto trading in 2026 through a Zerohash custody partnership, enabling clients to buy BTC, ETH and SOL. The move accelerates mainstream crypto trading access and intensifies competition with platforms like Robinhood.
JPMorgan CEO Jamie Dimon said he is not overly concerned about stablecoins but urged banks to monitor evolving stablecoin regulations, including the new GENIUS Act. The CFTC is evaluating tokenized collateral frameworks for derivatives markets, with public feedback open until October 20. Acting Chair Caroline Pham called collateral management a “killer application” for stablecoins.
Institutional demand is expected to tighten crypto supply. Michael Saylor highlighted that public companies already hold over 1.03 million BTC while miner issuance after April’s halving is capped at roughly 900 BTC per day. He forecasted that corporate purchases, ETF inflows and broader institutional adoption will boost Bitcoin demand and sustain price momentum into the fourth quarter.
Bullish
The introduction of E*Trade crypto trading for retail clients in 2026 expands access and liquidity, likely driving trading volumes for BTC, ETH and SOL. CFTC’s work on tokenized collateral frameworks and ongoing stablecoin oversight reduces regulatory uncertainty and bolsters market confidence. Meanwhile, institutional demand metrics—such as public companies holding over 1.03 million BTC and limited miner issuance post-halving—suggest tighter supply. These factors together are expected to support short-term price momentum and foster long-term adoption, making the outlook for Bitcoin bullish.