Bitget Survey Reveals Preference for KOL Videos Over White Papers in Crypto Trading Decisions

A recent survey by Bitget, a global cryptocurrency exchange, highlighted a growing trend among crypto users favoring KOL (Key Opinion Leaders) videos over traditional white papers when making trading decisions. Despite 92.28% of the 5,923 respondents acknowledging the importance of reading white papers for token analysis, a significant portion admitted relying heavily on recommendations from KOLs. This shift indicates a change in how information is consumed and trusted within the crypto community, reflecting the influence social media personalities have on investor decisions. The study also pointed out that almost all respondents still see white papers as essential for project credibility. However, with evolving market dynamics and new evaluation criteria, some investors prioritize real-world applications and market trends over technical documentation. Bitget’s initiative aimed to spark discussions around the current relevance of white papers in blockchain projects as they celebrated the 16th anniversary of the Bitcoin white paper. This shift in information trust sources may impact project evaluations and the way potential investments are scrutinized in the future.
Neutral
The findings from Bitget’s survey reveal diverging preferences in information sources for cryptocurrency trading decisions. While the growing reliance on KOLs suggests a shift in how information is trusted, the continuing importance placed on white papers highlights their enduring relevance. As such, this development does not strongly indicate a market shift in a particular direction but underscores a diversification of information sources, suggesting a nuanced approach by traders. With no immediate financial impact or regulatory changes suggested, the market’s response is likely to be neutral, reflecting more of a gradual, long-term adaptation rather than an abrupt change.