BTSE Bitcoin Pizza Day Campaign Spurs 20% Futures Trading Surge, Record User Engagement and AutoTrader Adoption

BTSE, a major blockchain technology company and crypto exchange, reported strong results from its Bitcoin Pizza Day campaign, which ran from April 26 to May 26, 2025. The event resulted in a 20% rise in BTSE’s 24-hour futures trading volume, reaching $3.6 billion. Over 100,000 AutoTrader automated trading strategies were created, underlining high user engagement and demand for advanced crypto trading tools. BTSE organized trading competitions, a global photo contest, and community incentives as part of the campaign, distributing a total of 5.22 million USDT in rewards. This initiative leveraged positive market sentiment, coinciding with Bitcoin reaching a new all-time high during Pizza Day. BTSE’s AutoTrader platform, supporting customizable strategies for over 100 cryptocurrencies, played a key role in attracting new users and driving trading activity. COO Jeff Mei highlighted ongoing plans for innovative products, further campaigns, and international expansion, especially in Southeast Asia, Central Asia, and the Middle East. BTSE’s focus on technology excellence, high leverage futures (up to 100x), and user safety continues to reinforce its leading position in crypto derivatives trading and institutional trust.
Bullish
The BTSE Bitcoin Pizza Day campaign led to a 20% increase in futures trading volume and surge in user engagement through AutoTrader strategies, indicating growing trader interest and positive sentiment. The event coincides with Bitcoin reaching a new all-time high, contributing to overall market enthusiasm. Distribution of substantial USDT rewards, innovative trading competitions, and global outreach are likely to sustain user momentum and attract both retail and institutional participants. In the short term, increased activity and media attention may support bullish price action, while BTSE’s expanding product offerings and market reach could strengthen long-term growth and market confidence, particularly in derivatives and automated trading sectors.