Coinbase prediction markets notifications spark backlash over betting alerts

Coinbase is facing user backlash after “prediction markets notifications” began promoting prediction-bet event contracts to US customers via the app, in partnership with Kalshi. During March Madness, some users claim they received multiple university basketball alerts in a short window, describing them as “annoying” or “absurd.” Critics say the exchange may be trying to push existing crypto users toward sports gambling and higher-fee trading activity. The article also highlights why reputational risk is rising. Prediction markets are under increasing legal and political pressure in the US, including CFTC efforts to secure “exclusive jurisdiction” and state-level lawsuits involving platforms such as Kalshi and Polymarket. Coinbase had previously challenged state regulators in Connecticut, Illinois, and Michigan ahead of launching its prediction market service, arguing that CFTC oversight should apply. Coinbase did not respond at publication time. Traders should note that while this mainly affects user sentiment and app engagement mechanics (not spot liquidity or network fundamentals), controversy around “prediction markets notifications” can influence retail confidence and broader exchange-risk perception in the short term.