Coins.ph Launches 4-Year Bitcoin Builder Program for Filipino College Students

Coins.ph, a BSP‑licensed crypto exchange in the Philippines, launched “Coins College Bitcoin Builder,” a four‑year education and savings program targeting college and vocational students aged 18+. The program promotes a buy‑and‑hold BTC strategy, positioning Bitcoin as a “digital gold” and a superior store of value versus peso savings. Participants receive a Builder Wallet with trading disabled for the four‑year term; BTC deposits earn matching BTC rewards up to ₱100 per year for four years (cap ₱100/year). Students can withdraw deposits anytime but forfeit accrued rewards and exit the program. Enrollment requires proof of enrollment in a CHED‑recognized university or TESDA‑accredited vocational school; the onboarding flow includes reserving a spot and depositing an initial ₱100 in BTC. Coins.ph frames the initiative as financial discipline training for the next generation and highlights its BSP licence as providing regulatory security. The program complements prior Coins.ph outreach and education drives in 2025. Primary keywords: Coins.ph, Bitcoin program, Bitcoin builder, BTC buy and hold, crypto education.
Bullish
This program is likely bullish for BTC adoption and demand in the Philippines over the medium-to-long term. By locking BTC in non-tradable Builder Wallets for up to four years and rewarding deposits with matching BTC (albeit capped at ₱100/year), the initiative encourages accumulation and reduces immediate sell pressure among participating students. It also raises crypto literacy and trust through a BSP‑licensed platform, which can increase on‑ramp activity and recurring inflows from new retail users. Short term, direct price impact will be minimal because the per‑user reward cap is small and enrollment scale is unclear; however, if the program scales nationwide and is emulated by other exchanges, it can incrementally increase demand and reduce circulating supply held by retail, supportive for longer‑term bullish dynamics. Similar educational accumulation programs (e.g., exchange staking/locked savings products) have historically modest immediate price effects but contributed to greater retail adoption and higher long‑term network demand. Risks that temper bullishness: rewards may stimulate initial buying but also could lead to coordinated selling once lockups end, and limited caps mean insufficient volume to move markets alone.