Less Than 1% of Crypto Protocols Disclose Market Maker Deals
Novora Research found that in 150+ crypto protocols, disclosure of market maker deals (market maker terms) is extremely rare: under 1% publish details. The study reviewed multiple sectors (DeFi, Layer 1, Layer 2, AI, infrastructure and stablecoins) using 15 public disclosure checks per protocol.
Only one protocol—Meteora—publicly disclosed market maker deals via its 2025 Annual Token Holder Report. Novora notes that market maker deals can affect day-to-day trading and token price behavior, but most teams keep these arrangements opaque.
Revenue visibility is better but fragmented. 91% of protocols show traceable revenue data somewhere (dashboards or third-party research), yet only 3% maintain a dedicated investor relations hub. Token-holder materials are also limited: 8% publish token holder reports, and only 5% run dedicated investor channels.
The report also evaluated the Blockworks Token Transparency Framework (TTF): about 9% of the dataset filed it, and notably, no Layer 1/Layer 2/infrastructure protocol did. On token economics, 38% use active value accrual, while 62% provide governance rights only; perpetuals show a higher active model rate (62%) than Layer 1/Layer 2 (12%).
For traders, the key takeaway is that market maker deals remain largely unobservable. This can increase uncertainty around liquidity and short-term price pressure, even when revenue metrics are available.
Neutral
This is a transparency and reporting quality update rather than a protocol change or token-specific catalyst. While hidden market maker deals can affect liquidity formation and contribute to short-term volatility (through unknown trading/market-making structures), the report does not show a direct, immediate impact on any single listed token’s fundamentals. Revenue metrics exist for many protocols, which may partially offset uncertainty. Over the long term, increased scrutiny could push teams toward better disclosure (including investor relations and token holder reporting), but that is a gradual process. Net impact on a specific cryptocurrency’s price is therefore likely limited and balanced.