Figma IPO Launches with $70M Bitcoin ETF Stake and $30M USDC Buy Facility
Design software leader Figma has filed its S-1 registration to list on the NYSE under the ticker “FIG,” following a $12.5 billion 2024 secondary valuation. The company reported Q1 2025 revenue of $228 million (up 46% year-on-year) and full-year 2024 revenue of $749 million, driven by its subscription model and international expansion.
In a strategic treasury move, Figma disclosed a $69.5 million position in the Bitwise Bitcoin ETF (BITB), representing 4.5% of its $1.54 billion cash and securities portfolio as of March 31, 2024—up from the initial $55 million equity approved in March 2023. Despite an unrealized loss of $9.3 million at that date, the ETF has since delivered a 26% gain. To deepen its crypto exposure, the board has authorized converting $30 million of USDC stablecoins into additional Bitcoin ETF shares, using a regulated fund to mitigate custody risks.
Founder Dylan Field retains over 75% voting control and plans aggressive AI investments and acquisitions post-IPO. Traders should note that Figma’s move reflects growing corporate demand for Bitcoin assets, potentially reinforcing bullish market sentiment for BTC.
Bullish
Figma’s planned conversion of $30 million USDC into additional Bitcoin ETF shares, on top of its $69.5 million stake, signals growing corporate demand for Bitcoin exposure via regulated products. This institutional appetite can drive incremental BTC buying pressure and boost market confidence. In the short term, ETF flows may support price stability, while long-term treasury diversification strategies by tech companies like Figma reinforce bullish sentiment for Bitcoin’s adoption and valuation.