Figma IPO Reveals $69.5M Bitcoin ETF and $30M Buy Plan

Design software company Figma has filed for its IPO with the SEC, revealing $69.5 million in spot Bitcoin ETF holdings and board approval to allocate an additional $30 million for Bitcoin purchases. The S-1 filing highlights Bitcoin ETF exposure as a key component of its treasury strategy. Figma initially invested $55 million in Bitwise’s Bitcoin ETF in March 2024, growing to $69.5 million by March 31, 2025. On May 8, 2025, the board approved a further $30 million Bitcoin investment, using USDC as an interim step to optimize entry timing. The filing warns that a 10% drop in Bitcoin ETF prices would cut the fair value of its holdings by $7 million. This move underscores evolving corporate Bitcoin adoption, as 141 public companies now hold 849,245 BTC ($91 billion). Figma will trade on the NYSE under ticker FIG. This disclosure coincides with regulatory clarity for spot Bitcoin ETFs and underscores mainstream institutional demand for regulated crypto exposure.
Bullish
Figma’s $69.5 million spot Bitcoin ETF holdings and commitment to invest $30 million more signals growing mainstream corporate adoption of regulated crypto exposure. Similar disclosures by tech companies, such as Tesla’s 2021 Bitcoin holdings report, drove positive sentiment and price rallies in spot Bitcoin and ETF markets. This move, combined with the SEC’s streamlined ETF approval process, is likely to attract more institutional capital, supporting higher Bitcoin demand. Short term, traders may see increased ETF inflows and upward price pressure. Long term, Figma’s strategy underscores a trend where treasury diversification includes digital assets, which could stabilize Bitcoin’s institutional demand curve. Overall, this development should bolster market confidence and drive further bullish momentum.