Blockchain Group Plans $340M Daily Share Sale to Expand Bitcoin Treasury, Signaling Bullish Institutional Demand in Europe
Paris-based Blockchain Group is launching a $340 million at-the-market (ATM) daily share sale through a partnership with asset manager TOBAM to expand its Bitcoin treasury. The shares will be sold at market prices, with daily purchases capped at 21% of the trading volume to avoid market disruption. Funds raised will be used exclusively to buy more Bitcoin, potentially increasing Blockchain Group’s BTC holdings from 1,471 BTC (worth $158 million) to as much as 3,170 BTC. This initiative could more than double the company’s reserves and aligns with a broader trend among public companies, such as MicroStrategy, accumulating Bitcoin as a treasury asset. The board may approve fundraising up to $570 million if required. The move reflects growing institutional participation in the European crypto market, as Bitcoin trades near record highs around $107,700, following strong annual price gains. Transparent reporting and regular updates on share issuance and BTC exposure will support investor confidence. This bullish signal from European institutions may further boost Bitcoin momentum and spark continued price appreciation, offering traders increased liquidity and a clear vehicle for Bitcoin exposure.
Bullish
Blockchain Group’s significant share sale to fund direct Bitcoin purchases signals strong institutional demand in Europe and increased adoption of Bitcoin as a treasury asset. The move will more than double their BTC holdings, following a trend set by companies like MicroStrategy. This transparent, incremental buying approach is likely to enhance market liquidity and could attract further institutional investment, especially as Bitcoin remains near all-time highs. Historically, such institutional accumulation has led to upward price pressure, reinforcing bullish market sentiment both in the short and long term.