GameStop Pauses Bitcoin Buys as CEO Unfollows Crypto

GameStop holds 4,710 BTC (about $500 million), $8.5 billion in cash and has a $10 billion market cap. The company has made no new Bitcoin purchases since May 2025. CEO Ryan Cohen’s decision to unfollow all Bitcoin and crypto accounts signals a shift in its treasury asset strategy. Traders now question GameStop’s long-term Bitcoin commitment amid market volatility and await any sign of resumed buying or full withdrawal.
Neutral
GameStop’s decision to halt Bitcoin accumulation and the CEO’s unfollowing of crypto accounts may put downward pressure on buying sentiment in the short term, as traders interpret the pause as reduced corporate demand. However, with no disposal of existing holdings, the long-term impact on Bitcoin supply is limited, suggesting a neutral market effect unless further selling or renewed buys occur. Overall, the news signals caution in corporate treasury strategies but does not fundamentally alter Bitcoin’s market dynamics.