Gemini’s XRP Card Boosts App Ranking Over Coinbase, Eyes IPO
Gemini’s XRP card launch with Ripple and Mastercard boosted its US finance App Store ranking to 11th, surpassing Coinbase. The limited-edition metal credit card offers up to 4% back in XRP on gas purchases and a $200 XRP bonus after $3,000 spend. The XRP card integrates Ripple’s RLUSD stablecoin without conversion fees, smoothing fiat-to-crypto transactions. Despite higher app engagement, Coinbase still leads in 24-hour trading volume ($4.54bn vs. $382m). Gemini also secured a MiCA license to operate across the EU and filed for a Nasdaq IPO under ticker GEMI, led by Goldman Sachs, Morgan Stanley, and Citi. Traders should note the impact of the XRP card on user growth and Gemini’s expansion strategy ahead of its IPO.
Bullish
Launching an XRP card with up to 4% back in XRP and seamless RLUSD integration incentivizes users to hold and transact in XRP. In the short term, demand for XRP is likely to rise as cardholders accumulate and redeem rewards, potentially driving buying pressure. Long term, broader utility and mainstream credit card adoption can strengthen XRP’s ecosystem, increase transaction volume, and solidify its market position. While Gemini’s App Store surge and IPO plans bolster the platform’s growth narrative, the direct impact on XRP remains positive, suggesting a bullish outlook for XRP’s price.