Samson Mow’s JAN3 to Embed Bitcoin in French and EU Markets
Former Blockstream strategist Samson Mow has launched JAN3, an initiative to accelerate Bitcoin adoption in France and potentially across Europe. JAN3 plans to partner with local governments and businesses to integrate Bitcoin into everyday commerce and public services, moving beyond speculative use. The project emphasizes leveraging the Lightning Network to lower transaction costs and improve speeds, enabling micro-payments and routine transactions. Educational outreach will target policymakers and the public to demystify blockchain and foster trust. JAN3 will navigate France’s evolving crypto regulations and the EU’s upcoming MiCA framework to ensure compliance and encourage institutional participation. If successful, JAN3 could set a benchmark for Bitcoin integration in European financial systems, enhancing transparency, security, and financial inclusion.
Bullish
JAN3’s government and business partnerships signal mainstream acceptance of Bitcoin, similar to past cases like El Salvador’s adoption, which generated long-term bullish sentiment. In the short term, price impact may be muted as infrastructure builds, but regulatory clarity under MiCA and growing use-case deployments will likely drive increased institutional interest and broader retail adoption, supporting a bullish outlook for Bitcoin.