Kanye West Instagram Hacked to Promote Fake YZY Coin

Kanye West’s Instagram account suffered a targeted hack to push a fraudulent YZY memecoin. The incident, known as the Kanye West Instagram hack, saw the rapper’s profile follow a counterfeit “YZY Money” account. The fake token briefly surged to a fully diluted valuation of over $7 million before crashing to $82,000. Meanwhile, the official YZY token, launched last week as part of the YZY Money payment system, spiked above $400 million in market cap and has since tumbled below $75 million. This crypto scam highlights the risks of social-media exploits on celebrity tokens and signals heightened volatility for memecoin traders.
Bearish
The hack and ensuing crash of the fake YZY memecoin erode investor confidence in celebrity-backed tokens. Similar past events—like social-media account takeovers promoting fraudulent tokens—have led to rapid pump-and-dump cycles. In the short term, traders face heightened volatility and potential liquidity traps as prices overshoot then collapse. Long term, the incident may drive stricter due diligence and security measures for meme-driven projects. Overall, this news is bearish for YZY and similar memecoins, as it increases perceived risk and could deter speculative capital.