SoFi Hong Kong partners with OSL to use Omnibus Pro for institutional digital-asset services
SoFi Hong Kong, a licensed subsidiary of U.S. fintech SoFi Technologies (NASDAQ: SOFI), has entered a strategic partnership with stablecoin trading and payments firm OSL Group (863.HK) to integrate OSL’s one-stop institutional solution, Omnibus Pro. The deal gives SoFi Hong Kong access to trading execution, custody and wallet management services, enabling it to offer clients an integrated platform for digital assets alongside Hong Kong and U.S. stock trading and robo-advisory services. SoFi Hong Kong VP and Hong Kong head Annie Lok said the alliance aims to improve user experience by removing fragmented accounts. OSL Chief Commercial Officer Eugene Cheung framed the cooperation as a step toward greater regulatory alignment and mainstream financial integration, with potential for further collaboration in institutional services, asset management and digital-asset products. The partnership marks SoFi’s first expansion of its digital-asset business beyond the U.S. market.
Neutral
This partnership is a strategic infrastructure and service integration rather than a product launch or capital event likely to move crypto prices directly. For traders, the news signals improved institutional on-ramps and custody options—positive for long-term market maturation and institutional demand—but there is no immediate catalyst (liquidity injection, token listing, regulatory relief) expected to drive short-term price spikes. Similar past integrations (custody or execution partnerships between custodians and financial firms) tend to be neutral-to-mildly bullish over the medium term as they reduce friction for institutional participation. Short-term: likely neutral — limited immediate market reaction. Medium-to-long term: mildly bullish if the partnership materially increases institutional flows into digital assets via SoFi’s client base. Monitor KPIs: new asset listings, custody volumes, on-chain inflows, and any announcements of token products or trading pairs launched on SoFi Hong Kong.