Strategy’s €350M European IPO to Fund Bitcoin Acquisitions
Strategy Inc has launched a €350 million European IPO to issue 3.5 million shares of its 10% Series A Perpetual Stream Preferred Stock at €100 par each. Dividends accrue at a 10% annual rate, paid quarterly in cash, with deferred payments starting at 11% and rising 1% per quarter up to 18%. Shares are redeemable upon certain tax events or if fewer than 25% remain in issue. The offering targets qualified institutional investors in the EU and UK, excluding retail investors under local regulations. The European IPO will directly fund further Bitcoin acquisitions and accelerate Strategy’s Bitcoin acquisitions roadmap. Strategy holds over 641,000 BTC (~$67.7 billion) and reported US$2.8 billion in net income. Led by Michael Saylor, the firm uses equity issuances to expand its crypto treasury and drive institutional demand amid Bitcoin volatility.
Bullish
The European IPO signals strong institutional demand and secures fresh capital to fund additional Bitcoin acquisitions. By issuing perpetual preferred stock, Strategy diversifies financing without selling existing BTC holdings, reducing market supply pressure. In the short term, tapping EU and UK investors may boost positive sentiment around Bitcoin and drive price support. Over the long term, ongoing equity-funded purchases by a major holder like Strategy enhance Bitcoin’s demand fundamentals and reinforce bullish momentum.