Strategy resumes Bitcoin accumulation with 4,871 BTC purchase

Michael Saylor’s NASDAQ-listed company, Strategy (formerly MicroStrategy), has resumed its Bitcoin accumulation after a brief weekly pause. Last week it bought 4,871 BTC at an average price of $67,718 per Bitcoin, spending about $330 million. This increases Strategy’s total holdings to 766,970 BTC, acquired for roughly $58.02 billion at an average cost of $75,644 per Bitcoin. Despite a market bounce toward $70,000, the company remains in a paper loss position, with the current value of its stash estimated around $53.3 billion. Strategy’s stock ticker (MSTR) rose nearly 4% in pre-market trading, though it is still down from around $160 to about $124.54 year-to-date. The update also reignited public debate on X between Saylor and long-time Bitcoin critic Peter Schiff. Schiff argued Bitcoin’s 5-year gains are far smaller than traditional assets, while Saylor highlighted higher annualized returns tied to Strategy’s accumulation start around August 2020. For traders, the key takeaway is that large, recurring Bitcoin spot demand from a major corporate holder continues—supportive for sentiment, even if near-term price action already looks strong.
Bullish
Strategy restarting large, scheduled Bitcoin spot purchases is a direct signal of persistent institutional-style demand. Historically, big corporate BTC buy announcements (especially from repeat buyers) tend to support near-term sentiment and can reinforce dips by attracting momentum traders and long-biased flows. In the short term, the headline may boost risk appetite around BTC and MSTR (as reflected by the pre-market jump). Even though Strategy remains in a paper loss versus its average cost, traders often focus on the ongoing buy cadence rather than mark-to-market drawdowns. Over the medium to long term, continued accumulation can add psychological and liquidity support, particularly during volatility. If BTC stabilizes or rallies, this can also reduce the market’s “overhang” from cost-basis concerns. However, a bearish scenario could emerge if broader macro liquidity tightens and corporate buying fails to offset outflows—so the impact is most likely supportive rather than purely market-moving. Overall, the recurring Bitcoin acquisition at scale is more consistent with bullish positioning for BTC than neutral or bearish expectations.