TON rebrands Toncoin to Gram; no swap, 3-week rollout fuels 18.75% rally

Published: 2026-06-01 22:25:21 |

Telegram founder Pavel Durov says the TON token will revert to its original name, Gram, while the blockchain branding stays “TON.” The TON rebrand will take about three weeks and will not require any token swap. Durov added that user balances, staking positions, and network activity will remain unchanged—positioning this as a brand change rather than a technical migration. Trading impact: On June 1, TON jumped about 18.75% in 24 hours (headline-driven repricing). The rally was linked to the return of the “Gram” identity and Telegram’s growing operational involvement in the TON ecosystem, alongside reports of fee reductions and infrastructure updates (e.g., faster processing and validator shifts). For traders, the key takeaway is execution risk looks lower because TON holders’ ownership and on-chain mechanics are unchanged. Still, volatility may persist as liquidity adapts to the new naming and as the market anticipates any follow-on TON/Gram product announcements. Watch TON activity trends such as fees, throughput, and staking/validator-related changes through and after the three-week rollout.

Bullish

The news is broadly supportive for TON in the near term because it triggered a sharp, fast repricing without altering ownership or core on-chain mechanics (no token swap; balances and staking unchanged). That reduces execution friction for existing holders and can attract momentum traders. Additional ecosystem signals—Telegram’s stronger operational role, reported fee reductions, and infrastructure improvements—add to the narrative of improved usability, which can help sustain bids beyond the initial headline. However, the impact may not be purely bullish over the long run. Volatility could continue as liquidity repositions around the new “Gram” identity, and traders will look for confirmation in real network activity metrics (fees, throughput, validator/staking behavior). If those indicators fail to improve or follow-on announcements disappoint, gains may fade.