Tether’s 10.12% Stake Earns First Juventus FC Board Seat

Published: 2025-11-07 20:47:16 |

Tether has increased its Juventus FC stake to 10.12%, raising its voting rights to 6.18% and securing its first board seat via representative Dr. Francesco Garino. Now the second-largest shareholder behind Exor’s 65%, the stablecoin issuer known for USDT aims to integrate blockchain solutions into sports. CEO Paolo Ardoino and Deputy CIO Zachary Lyons plan to explore tokenized memberships, stablecoin ticketing and AI-driven fan engagement tools. While this move underscores Tether’s sports blockchain integration strategy, traders should note limited immediate impact on USDT trading volumes.

Neutral

This board seat acquisition and stake increase is primarily a corporate governance and branding play for Tether, with no direct effect on USDT’s peg or liquidity. In the short term, trading volumes and price stability of USDT are unlikely to be affected. Over the long term, enhanced brand credibility may bolster market confidence, but it does not translate into a bullish price signal for the stablecoin.