Trump Media Builds $2B Bitcoin Treasury, $300M Options

Trump Media and Technology Group has amassed a $2 billion Bitcoin treasury through spot purchases and crypto securities. It also launched a $300 million options-based plan that can convert into additional BTC. Total financial assets soared to $3.1 billion after institutional fundraising. The company posted its first positive operating cash flow of $2.3 million. Management will use yields from its crypto treasury to fund Truth Social expansions, including Truth+ subscriptions, AI integrations and a planned utility token. The group plans to launch crypto-focused ETFs and managed investment products. Despite these developments, shares fell to $16.92 amid profit-taking. Traders should watch corporate Bitcoin adoption trends and options market signals.
Bullish
Trump Media’s $2 billion Bitcoin treasury and $300 million options plan underscore growing corporate demand for BTC. In the short term, the large purchase may tighten spot supply, supporting upward price pressure. The options strategy could add volatility as holders convert into Bitcoin, boosting demand. Positive operating cash flow and planned product launches signal sustainable funding for BTC-related initiatives. Over the long term, increased corporate adoption and potential ETFs contribute to institutional credibility and market depth, reinforcing bullish fundamentals.