Underdog to Add Crypto Deposits Through zerohash

Prediction market operator Underdog has partnered with crypto infrastructure provider zerohash to add cryptocurrency and stablecoin deposits, with the feature expected to launch later in 2026. Eligible users will be able to fund accounts through the Underdog app, with near-instant, round-the-clock transfers and no need to manage wallet addresses or choose blockchain networks. Supported assets have not yet been disclosed. Crypto deposits will complement existing payment methods, including cards, Apple Pay and bank transfers. Underdog has more than 11 million registered accounts. It recorded $1.4 billion in trading volume in the 30 days to Oct. 21, up 133% from the previous period, according to DeFiRate data. IG Group agreed to acquire Underdog for up to $1.3 billion, with the deal expected to close in late 2026 or early 2027. The crypto deposits rollout could make it easier for users to move digital assets into prediction markets, but its market impact will depend on supported tokens, eligibility and adoption.
Neutral
The announcement is a modest adoption and payments development, rather than a direct catalyst for the price of any named cryptocurrency. Underdog’s crypto deposits may make it easier for eligible users to fund prediction-market accounts and could increase the practical use of digital assets. However, the company has not identified which cryptocurrencies or stablecoins will be supported, and the service has not launched yet. Those uncertainties limit any immediate trading implications. In the short term, the news is unlikely to materially affect broad crypto prices or market stability. Traders may watch for details on supported assets, launch timing and user eligibility, as well as evidence that deposits translate into higher platform activity. The reported 133% increase in Underdog’s 30-day trading volume is notable, but it is platform-specific and does not by itself indicate a wider crypto-market trend. Over the longer term, convenient crypto funding options at consumer platforms could support broader digital-asset adoption and create additional on-ramps for stablecoins. Similar integrations have generally been more significant when they produce measurable user growth or transaction volume; announcing a partnership alone does not establish that outcome. The impact will also depend on regulatory requirements and how the feature is implemented. Overall, the development is mildly positive for crypto accessibility, but its likely market effect remains neutral absent stronger evidence of adoption or a direct link to major token demand.