Vanguard Considers Offering Crypto ETFs to US Brokerage Clients
Vanguard is reportedly evaluating plans to allow its US brokerage clients to access crypto ETFs, marking a shift from its historically cautious stance on digital asset products. The initiative aligns with broader industry momentum as peers like Morgan Stanley and E*Trade partner with Zerohash to enable direct trading of Bitcoin, Ether and Solana in traditional accounts, with a rollout slated for the first half of 2026. By opening crypto ETF access, Vanguard aims to meet growing client demand for regulated digital asset exposure through established brokerage channels.
Bullish
Opening crypto ETF access at Vanguard represents a bullish indicator for the market. Enhanced availability through a major asset manager can drive new capital inflows, improve liquidity, and broaden retail participation. Similar announcements—such as BlackRock’s Bitcoin ETF filings and Morgan Stanley’s direct crypto trading rollout—have historically sparked upward price movements and increased trading volumes. In the short term, positive sentiment may trigger rallies in major tokens. Over the long term, wider ETF integration supports sustained growth, deeper market maturity, and institutional adoption.